The Gusto shines as a symbol of enthusiasm and conscientiousness in the list of emerging Indian brands. It’s not just a bag company but a sanctuary for uncompromised style and ethical values. Each product, crafted by skilled Indian artisans, proudly carries the badge of cruelty-free craftsmanship, making it an exquisite choice.

Founded by Mansi Gambhir & inspired by her extensive experience in bag manufacturing, The Gusto addresses the need for uncluttered, cruelty-free bags in India. Today, it stands strong in both B2C and B2B sectors, with monthly style launches and global expansion. The Gusto appeals to diverse demographics, from students to corporate professionals, winning hearts one bag at a time.

2. Jijivisha?

In the list of emerging brands, JIJIVISHA stands as India’s beacon of craftsmanship. This E-Commerce gem dedicates itself to bringing India’s timeless traditions to the global stage with sustainable fashion & lifestyle as its core.

What sets JIJIVISHA apart is its deep-rooted collaborations with grassroots artists, weavers, and Padma Shri Awardee weavers, adding prestige to its offerings. The brand's product range mirrors India’s diversity, from clothing to jewellery, home décor, and more.

JIJIVISHA is not only a marketplace; it’s a curator of stories steeped in Indian craftsmanship. From intricate Kashmiri Embroidery to vibrant Jamdani Fabric, they offer a traditional and innovative fusion in all their products. This emerging brand is your gateway to India’s rich artisanal traditions, a cultural journey in every purchase, supporting India’s heritage.

3. Apaapi Threads of Glory

Discover the vibrant tapestry of the rich textile heritage of the North East right at your fingertips. Apaapi Threads of Glory brings you exquisite handloom and handcrafted creations, showcasing the intricate weaving traditions of the most diverse milieu of India. Explore a wide range of sarees in silk, cotton, organza etc. with each piece being a masterpiece of artistry and culture, made just for the user. From traditional motifs to contemporary designs, our collection caters to every taste. Support local artisans and empower communities while enjoying the elegance of the North Eastern handwoven treasures. With secure online transactions, doorstep delivery, and easy returns, shopping for handlooms and handcrafted treasures of the North East has never been more convenient. Join us in preserving the legacy of India’s pride - it's handcrafted and handloom craftsmanship while adorning yourself in the timeless beauty of these unique textiles. Experience Apaapi today and wrap yourself in the magic of the unique and unparalleled traditions of the North East. Brands’s website, www.apaapi.com is more than just a website; it’s a gateway to unparalleled convenience, exciting designs, and rich shopping experiences. Embrace and dive into the world of apaapi.com, where tradition meets fashion. Explore, engage, and experience a new dimension of digital shopping.

4. XO Curls?

XO Curls, one of this year's emerging brands, is redefining curly hair care. Founded by Tanya Eldred Bhat, the brand's vision is clear: to celebrate the uniqueness of curly hair and provide a good hair day, every day.

What sets XO Curls apart is its holistic approach. They offer a range of products and accessories designed for wavy and curly hair types, with the XO Curls Detangling Comb being a customer favourite.

The brand is more than just hair care. It's committed to sustainability, using minimal packaging, and remaining vegan and cruelty-free. It also empowers women entrepreneurs and prioritizes fair business practices.

XO Curls, an emerging brand, is about confident, curly hair. Its philosophy centres on quality, sustainability, empowerment, and social responsibility, making it a brand to watch in the coming years.

5. Ras Luxury

Introducing RAS, where 'essence' and 'happiness' converge in Sanskrit. As India's pioneering farm-to-face luxury brand, RAS is on a mission to transform well-being through the power of sensorial beauty.

Rooted in the lush landscapes of Raipur, Chattisgarh, RAS brings forth the ancient secrets of nature. Witnessing the proliferation of synthetic skincare products with false claims, RAS recognized a void—a lack of brands prioritizing efficacy, quality, and purity. RAS was born to fill this void, and the journey was embraced by farmers, cultivators, and scientists.

This festive season, delve into self-care with RAS's curated favourites:

5-Step Best Seller Kit: Discover their top brightening skincare products in mini sizes—a perfect self-care gift.

Spotless Glow Duo: Gift a special someone radiant skin with their Rose Nectar toner and Luminous Gel Serum.

The Complete Lip Care Trio Set: A trio for perfect lips featuring a lip balm, lip scrub, and nourishing lip mask.

Supercharge Skincare Regime: Simplify skincare with their Multivitamin Day Cream and Bakuchiol Night Cream.

Explore these and more for festive gifting options that prioritize well-being.

6. House of Sajja?

House of Sajja presents to you an array of exquisite home decor products handcrafted by local artisans. Drawing its inspiration from India's resplendent heritage, House of Sajja redefines the spirit of dream living space. This homegrown brand is your one-stop solution for all gifting requirements this festive season. Their wide range of products includes tealight & candle holders, frames, vases, and other decor essentials. This festive season, let your gifts reflect the warmth and creativity of India with the House of Sajja. Please visit https://houseofsajja.com.

7. DeBelle Cosmetix

DeBelle Cosmetix, a home-grown brand, embodies a refreshing approach to cosmetics. Their commitment to top-notch quality and natural ingredients goes beyond surface beauty. They believe in products that not only enhance appearance but also rejuvenate and heal, making you feel great inside and out.

DeBelle's impact extends beyond cosmetics, with initiatives like the "Educate The Girl Child" campaign and support for orphanages, showcasing their commitment to the community.

Founder Ashwini Shriyan's journey, from a teenage nail paint enthusiast to a visionary collaborator, has resulted in a remarkable range of over 120 shades of nail polish, scented candles, and also a range of natural skincare including handmade soaps, 100% natural Gold Facial Oil and many more. Her vision for clean, effective products that prioritize well-being has made DeBelle an adored brand in the cosmetics industry.

8. Raw Beauty Wellness

Thinking about building a brand at 42 was not at all an easy choice to make. However, Sunayana Walia started Raw Beauty in 2017 from her home kitchen and now in 2023, the brand has been awarded as the best D2C brand of the year (2023) in Vegan Product. From using simple ingredients derived from nature to fusing the world’s best technology in curating power-packed and effective products, Raw Beauty has just begun its journey. We are here to be a part of everyone’s daily routine, no matter how small or big our involvement can be. 80% of our product range is vegan and that includes products like face washes, toothpowder, face serums, hair serums, shampoos, face masks, hair conditioners, etc. Our skincare is beginner-friendly, minimal, plant-based, preventive, restorative, gender-neutral, cruelty-free and effective!

9. Label Priti Sahni

Priti Sahni, an emerging brand in the world of fashion, brings forth a compelling narrative rooted in passion and purpose. Founded by Priti Sahni herself, this brand's journey is a testament to the transformative power of following one's heart.

What sets Priti Sahni apart is its unwavering commitment to preserving India’s rich heritage of craftsmanship. The brand’s philosophy revolves around creating timeless classics that resonate with clients across generations. Priti Sahni envisions a community of modern Indian women who take pride in their cultural roots, value handcrafted elegance, prioritize comfort, and appreciate meticulous detailing.

At its core, Priti Sahni is not just a fashion brand; it’s a movement that champions slow fashion, supports local artisans, and sources materials sustainably. Each product embodies the love and craftsmanship of the artisans who pour their hearts into every creation. Discover Priti Sahni, where fashion is more than just attire—it's an embodiment of tradition, sustainability, and timeless style.

10. Etchcraft Emporium?

Etchcraft Emporium, a beacon of craftsmanship and creativity, is a brand that effortlessly blends artistry with minimalism. Forged with a commitment to excellence, this brand has honed the art of personalized creations. Every product that bears the Etchcraft name is an embodiment of individuality, etched into existence with precision and passion. Their products, ranging from customized jewellery to bespoke wristwatches, carry a unique charm that resonates with those seeking to express their distinctive style. With a deep-rooted ethos of quality and a dedication to exceeding expectations, Etchcraft Emporium has become a symbol of timeless elegance and personalized jewellery, ensuring that each piece holds a special place in the hearts of those who own them.